{"id":4061,"date":"2020-07-28T07:39:36","date_gmt":"2020-07-28T07:39:36","guid":{"rendered":"http:\/\/dinlutkan.demakkab.go.id\/?p=4061"},"modified":"2020-07-28T07:39:36","modified_gmt":"2020-07-28T07:39:36","slug":"kegiatan-peningkatan-kualitas-pangan-berbahan-baku-ikan-pelatihan-peningkatan-kualitas-sdm-pengolah-pemasar","status":"publish","type":"post","link":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/2020\/07\/28\/kegiatan-peningkatan-kualitas-pangan-berbahan-baku-ikan-pelatihan-peningkatan-kualitas-sdm-pengolah-pemasar\/","title":{"rendered":"KEGIATAN PENINGKATAN KUALITAS PANGAN BERBAHAN BAKU IKAN PELATIHAN PENINGKATAN KUALITAS SDM PENGOLAH PEMASAR"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\"><strong>DEMAK<\/strong>-Pada hari Selasa, 28 Juli 2020 Bidang Pengolahan dan Pemasaran Hasil Perikanan melaksanakan kegiatan Peningkatan Kualitas Pangan Berbahan Baku Ikan pelatihan peningkatan kualitas SDM pengolah pemasar bertempat di Balai Kusuka Dinas Kelautan dan Perikanan Kabupaten Demak.  Kegiatan ini dihadiri dan dibuka oleh Bapak Mohamad Fathkurokhman, SH, MM selaku Kepala Dinas Kelautan dan Perikanan Kabupaten Demak, narasumber bapak Sugimin, A.Pi, M.Si selaku Kabid Pengolahan dan Pemasaran Hasil Perikanan serta Dody Zulkifli seorang Brand Advisor and Consultant dari Semarang. <br><\/p>\n\n\n\n<ul class=\"wp-block-gallery columns-3 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"768\" src=\"http:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0044-1024x768.jpg\" alt=\"\" data-id=\"4060\" data-link=\"http:\/\/dinlutkan.demakkab.go.id\/img-20200728-wa0044\/\" class=\"wp-image-4060\" srcset=\"https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0044-1024x768.jpg 1024w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0044-300x225.jpg 300w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0044-768x576.jpg 768w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0044.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"767\" src=\"http:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0046-1024x767.jpg\" alt=\"\" data-id=\"4059\" data-link=\"http:\/\/dinlutkan.demakkab.go.id\/img-20200728-wa0046\/\" class=\"wp-image-4059\" srcset=\"https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0046-1024x767.jpg 1024w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0046-300x225.jpg 300w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0046-768x575.jpg 768w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0046.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"767\" src=\"http:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0045-3-1024x767.jpg\" alt=\"\" data-id=\"4058\" data-link=\"http:\/\/dinlutkan.demakkab.go.id\/img-20200728-wa0045-4\/\" class=\"wp-image-4058\" srcset=\"https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0045-3-1024x767.jpg 1024w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0045-3-300x225.jpg 300w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0045-3-768x575.jpg 768w, https:\/\/dinlutkan.demakkab.go.id\/wp-content\/uploads\/2020\/07\/IMG-20200728-WA0045-3.jpg 1280w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/li><\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Maksud dan tujuan kegiatan ini agar para pengolah dan pemasar mampu mengerti brand dan branding.  Brand adalah merek sementara branding adalah reputasi yang terbangun atas merek tersebut.  Beberapa hal yang disampaikan narasumber sebagai berikut :<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Untuk produk makanan jangan menggunakan kemasan berwarna biru, pilih warna kuning merah, coklat.  Menurut penelitian di Jepang, warna biru mengurangi hormon nafsu makan.<\/li><li>Dalam membuat produk olahan, pilihlah produk yang sangat disukai oleh pasar \/ konsumen.  Jangan buat produk baru yang belum dikenal masyarakat.<\/li><li>Untuk para poklahsar dalam berbisnis, dianjurkan untuk kerja sama pihak lain.  Selama ini kecenderungan produksi dan distribusi (pemasaran) dilakukan oleh orang yang sama, jadi pilih salah satunya (produksi saja atau distribusi saja). <strong>(Dinlutkan Kab.Demak)<\/strong><\/li><\/ol>\n","protected":false},"excerpt":{"rendered":"<p>DEMAK-Pada hari Selasa, 28 Juli 2020 Bidang Pengolahan dan Pemasaran Hasil Perikanan melaksanakan kegiatan Peningkatan Kualitas Pangan Berbahan Baku Ikan [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-opacity":"","overlay-gradient":""}},"footnotes":""},"categories":[1],"tags":[],"class_list":["post-4061","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/posts\/4061","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/comments?post=4061"}],"version-history":[{"count":1,"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/posts\/4061\/revisions"}],"predecessor-version":[{"id":4062,"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/posts\/4061\/revisions\/4062"}],"wp:attachment":[{"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/media?parent=4061"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/categories?post=4061"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dinlutkan.demakkab.go.id\/index.php\/wp-json\/wp\/v2\/tags?post=4061"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}